Marketing informs your customers about the products or services you're offering them.
Through
marketing, the customers get to know about the value of the products, their
usage and additional
info that might be helpful to the customers.
It creates brand awareness and makes the business
stand
out.
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Mobile App Marketing
Content Marketing
SMS Marketing
SEM Optimization
Social Media Marketing
Email Marketing
Ecommerce Marketing
Points of sale (POSs) are an important focus for marketers because consumers tend to make purchasing decisions on high-margin products or services at these strategic locations. Traditionally, businesses set up POSs near store exits to increase the rate of impulse purchases as customers leave. However, varying POS locations can give retailers more opportunities to micro-market specific product categories and influence consumers at earlier points in the sales funnel.
Marketing Collateral lies at the heart of a company's content marketing efforts. It enables customers with all the information and features they need about a product / brand / service. It acts as an extension of a company's content marketing efforts. It does not attempt self-promotion or trickery to generate sales. Instead, it focuses on providing authentic content to solve buyer needs and challenges.
Event Management includes a variety of functions for executing large-scale events, which might include conferences, conventions, concerts, trade shows, festivals, and ceremonies. It involves handling the overall logistics of the event, working with staff, and conducting project management of the event as a whole. Additional duties might include managing the budget and the teams of people responsible for each function, as well as overseeing the execution of the event. Event managers also supervise the services of all outside vendors and professionals, including event planners.
Exhibition
Exhibition stands
Interiors
Event Planning
Brand Activation
The phrase essentially refers to the process of making your brand known to people, increasing
awareness and engagement through some kind of brand experience.
Think about when you first start a business. Nobody knows who you are and they sure as hell
aren’t aware of your brand. Your brand is effectively lifeless. It needs to be
‘Activated’ before it can be of any use.
But it doesn’t just apply to new brands. If a business wants to rebrand itself it can’t just
make a few changes and hope people notice. It needs to go through the process of switching
people’s minds over to the new brand and making them aware of it.
Experimental Campaigns
Digital Campaigns
Sampling Campaign
In-Store Activation
Consumer Promotion
